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In the third of our Get to Know ZBC Partners interview series, we talked to Dallas Drotz of Drotz Design. Dallas is a versatile creative talent with excellent listening skills, a thirst for knowledge, a big heart and unending patience! Dallas was introduced to ZBC in 2015 when we needed to find a way to turn the science about early puberty into a health and wellness campaign. It all started with a series of mood boards and the rest is history. Today the body of work that Dallas has teamed with ZBC to create includes infographics in English, Spanish, and Chinese; a micro-site in English and Spanish, and a YouTube series in English, Spanish, and Chinese!
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The number of girls starting puberty before age 8 is more than double what it was just a generation ago! And this is a problem: scientific research has shown that earlier development can lead to health issues, both in the short and long term, including increasing lifetime breast cancer risk.
Puberty is controlled by sex hormones, which are influenced by behaviors and some chemicals in our environment. Girls today have different lifestyles than previous generations. For example, they have fewer opportunities to be active and new distractions that can make it harder to get enough sleep. Kids are also exposed to more and different chemicals that affect hormones. Scientists think that these changes have led to puberty starting earlier than ever before.
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In this month’s Get to Know ZBC Partners series, we interviewed Ian Walker, owner of Hurricane Images. Ian's health education expertise combined with his skills in editing videos and sound recording have been an invaluable asset to the Girls’ New Puberty campaign. He created the Youth Advisory Board videos for the Girls’ New Puberty microsite, which are also available on YouTube in English and Spanish. Then, he recorded the narration and edited the videos for our animated tips series in English, Spanish, and Chinese. We are always grateful for his support of ZBC’s mission and are excited to share his background and insights with you.
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You might have noticed that our web address, zerobreastcancer.org, is a bit long. When we add on the exact location of our materials, it's much longer! Some of our materials aren't even housed on our website but exist on YouTube and other platforms. In order to make our materials more easily accessible, we have begun using a branded shortlink: zbclink.org. If you go directly to that address, it will state that it is a "Branded Short Domain" without mentioning it belongs to Zero Breast Cancer. However, if you go to a link we have created with it, you will be brought directly to our materials. Here are a few links we have created so far:
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For the first interview of our new series, Get to Know ZBC Partners, we spoke with Helaine Alon, ZBC’s Communications Coordinator. Helaine started working with ZBC in October 2017. In her time with us, she has helped to overhaul the website, revitalize our social media pages, and write numerous book reviews and blog articles. We wish her well as she is moving on to new opportunities and are very grateful for the important work she has accomplished during her time with ZBC.
